Marketing Communications Management, Consulting and Copy-Writing... Optimizing Your Marketing Communications and Promotional Mix, Online and Offline.An Integrated Approach Using Traditional, Web, and Social Media. Specializing In: Advertising, Personal Selling, Public Relations, Direct Marketing, Sales Promotions, B2B Copy-Writing that "Sells".
Tuesday, November 1, 2011
Google's leaked quality rater handbook: 7 helpful tips
Google's leaked quality rater handbook: 7 helpful tips
Friday, October 28, 2011
5 Considerations In Planning Your Small Business 2012 Ad Budget
This timely article provides a recap by Stephanie Hobbs, V.P. Communications at Local Search Association, of what speakers and panelists shared at the BIA/Kelsey DMS ’11 conference in Denver. The 5 key take-aways are:
· Small Businesses Increasingly Invest Advertising Dollars Online
· Small Businesses Are Juggling Marketing Tools
· Once Websites Are Covered, Mobile-Friendly Sites Are Next
· Daily Deals Are Hot, Customer Retention & Deal Fatigue Are Issues
· Use Specific Criteria When Choosing Local Ad Partners
5 Considerations In Planning Your Small Business 2012 Ad Budget
Tuesday, October 11, 2011
68 Expert Tips to Create a Website That Builds Your Business | Flyte New Media
Make a hard copy and post and re-post online
68 Expert Tips to Create a Website That Builds Your Business | Flyte New Media:
Thursday, October 6, 2011
Sometimes Simplicity Saves the Day - Website Magazine - Website Magazine
“That’s been one of my mantras,” he once said. “Focus and simplicity. Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”
more here...
Sometimes Simplicity Saves the Day - Website Magazine - Website Magazine
Wednesday, September 21, 2011
Thursday, September 15, 2011
Friday, September 2, 2011
Thursday, September 1, 2011
Sunday, August 21, 2011
Monday, August 15, 2011
Sunday, July 31, 2011
Friday, July 29, 2011
MediaPost Publications Internet Yellow Pages Thrives on Reputation 07/26/2011
MediaPost Publications Internet Yellow Pages Thrives on Reputation 07/26/2011
Thursday, July 28, 2011
Understanding the 98 Google Local Ranking Factors - Search Engine Watch (#SEW)
Understanding the 98 Google Local Ranking Factors - Search Engine Watch (#SEW)
Monday, July 18, 2011
Can Talking too Much Lose The Sale?
http://myemail.constantcontact.com/Can-talking-too-much-lose-you-the-sale-.html?soid=1101951192611&aid=217qHQGmIrc
Sales, marketing, cocktail parties..... listen 80% of the time and talk 20%
Friday, July 15, 2011
Why QR Codes Matter Now | ClickZ
Any why some "traditional" (read declining) media options may see a re-birth